The growing dominance of video within the business landscape has come as a shocker for most people. This is especially the case in the context of leadership executive coaching. It's here that video is rapidly edging out presentation sides to claim the territory as its own. Admittedly, this has partly been fueled by the rise of millennials to become the major demographic in the workforce. However, this isn't the only reason why you should consider making video part of your training initiatives:
Accommodates Multiple Learning Styles: As you've likely found out, achieving this when using text-based learning material is easier said than done. On the other hand, video can be designed to accommodate a variety of learning styles all at the same time. This equates to better understanding on the audience's part, which is further enhanced by the ability to learn at one's preferred pace.
Remote Learning: It often takes a great deal of coordination to get an entire staff community involved in training. This is particularly true for businesses that rely on remote expertise, plus those whose employees are spread across multiple locations. In such cases, the only way to distribute content and ensure everyone gets the same message is to use video. Simply put, it's the only platform that fits perfectly into an on-demand learning model.
More Engaging: The last few years have seen video emerge as the most preferred way to consume information across all circles. This explains why search engines now place more emphasis on visual content, and maybe it's time you did the same. Besides offering a richer experience, the medium also does a better job at engaging the audience. This translates to more attentiveness on their part, as well as a higher retention rate.
Save Money: As long as your videos are hosted online, your employees will be able to access them from anywhere, at any time, and on any device. This means that training will no longer come at the expense of standard business operations. Another significant cost benefit will come from the ability to re-use the material in future, thanks to the durable nature of video.
Adaptable: Video is practically unlimited in terms of the concepts it can render. It's this high degree of versatility that makes it ideal for use in any training context, from employee onboarding to continuous expertise development. It's also a medium that can be adapted to match the shape of your firm's culture.
It's Measurable: As long as you use the right platform, video will help you understand your audience in depth. This is partly because of the enhanced availability of analytical tools, but mostly due to the extent to which video can be analyzed. Unlike text, the medium makes it possible to track course progress and engagement levels. No need to mention what you could do with the insights acquired here.
There's no doubt that video is part of the future of corporate training. And don't think that the medium is just a way of completing the channels you're currently using. Rather, this is a tool with which you can create a richer, better experience not just for your employees, but for instructors as well.
Accommodates Multiple Learning Styles: As you've likely found out, achieving this when using text-based learning material is easier said than done. On the other hand, video can be designed to accommodate a variety of learning styles all at the same time. This equates to better understanding on the audience's part, which is further enhanced by the ability to learn at one's preferred pace.
Remote Learning: It often takes a great deal of coordination to get an entire staff community involved in training. This is particularly true for businesses that rely on remote expertise, plus those whose employees are spread across multiple locations. In such cases, the only way to distribute content and ensure everyone gets the same message is to use video. Simply put, it's the only platform that fits perfectly into an on-demand learning model.
More Engaging: The last few years have seen video emerge as the most preferred way to consume information across all circles. This explains why search engines now place more emphasis on visual content, and maybe it's time you did the same. Besides offering a richer experience, the medium also does a better job at engaging the audience. This translates to more attentiveness on their part, as well as a higher retention rate.
Save Money: As long as your videos are hosted online, your employees will be able to access them from anywhere, at any time, and on any device. This means that training will no longer come at the expense of standard business operations. Another significant cost benefit will come from the ability to re-use the material in future, thanks to the durable nature of video.
Adaptable: Video is practically unlimited in terms of the concepts it can render. It's this high degree of versatility that makes it ideal for use in any training context, from employee onboarding to continuous expertise development. It's also a medium that can be adapted to match the shape of your firm's culture.
It's Measurable: As long as you use the right platform, video will help you understand your audience in depth. This is partly because of the enhanced availability of analytical tools, but mostly due to the extent to which video can be analyzed. Unlike text, the medium makes it possible to track course progress and engagement levels. No need to mention what you could do with the insights acquired here.
There's no doubt that video is part of the future of corporate training. And don't think that the medium is just a way of completing the channels you're currently using. Rather, this is a tool with which you can create a richer, better experience not just for your employees, but for instructors as well.
About the Author:
If you are looking for a new career, consider leadership executive coaching by finding out more about it online. Here is the website that explains all about this program at http://www.careeradviceplus.com/about.
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