Supreme creates and sells Supreme Hats, which are baseball style caps designed for today's younger generation who are part of the cities street scene, called "street couture". They began marketing these unique and classy hats as well as other street clothing to skaters and artists 18 years ago in their initial store on Lafayette Avenue operating in downtown Manhattan. At this time they have placed 7 more Supreme outlets which are located in Los Angeles on North Fairfax Avenue inside West Hollywood and on Peter Street in London's Soho district, in addition to two in Tokyo and one each inside Osaka, Fukuoka and Nagoya, Japan.
Even though company is hesitant to admit it, they don't openly offer original items to several other stores because the items are made in deliberately limited quantities to sustain the exclusivity of the brand name. With this marketing tool, you will find a big secondary market for Supreme Hats as well as other articles of clothing, several of which can be found on sites such as Ebay. Supreme originals are sold in only a few stores apart from their own, but can be found at Colette in Paris within the rue St. Honore' as well as at Hide Out around London's Soho District. In Canada, original Supreme Hats and clothing can be acquired at NOMAD, a menswear retail outlet on Queen Street West present in Toronto.
Styles of Hats
Supreme Hats are hugely popular, specially the five-panel hats with the large letters SUPREME across the front. These types of five-panel caps currently are available in twenty-three various designs and colors which includes some with beveled logos.
Many of the Supreme Hats possess snap back closures for much better fit. The baseball caps, referred to as New Era, are wool, use a large zebra-striped "S" over the front and are sold in royal blue, navy, black, brown and also red. The camp caps tend to be cotton twill with "Supreme" around the front, zebra printed side panels and are avalable in the colors acid green, red, royal blue, as well as purple.
For original styles not found online or featured in their outlets, including the Supreme Houndstooth Five Panel hat, a customer would have to check out an online site such as Ebay and most likely spend about $80 for it.
Apart from baseball type caps, the company also creates Supreme Fitted Hats which are named Beanies. Justin Bieber was photographed lately carrying one of these.
A few of these knitted hats have the Supreme box logo across the front cuff and a few have a plain cuff but a sizable "S" over the front of the hat. Just about all have pom poms on the top. The plain and common "beanies" have no decoration or pom pom but just a small side tab with "Supreme" branded on it.
The beanies can be bought in the colours of olive drab, mauve, navy, heather grey, red, steel, black, orange, rust orange, green, pink, tan, yellow and also burgundy.
Even though company is hesitant to admit it, they don't openly offer original items to several other stores because the items are made in deliberately limited quantities to sustain the exclusivity of the brand name. With this marketing tool, you will find a big secondary market for Supreme Hats as well as other articles of clothing, several of which can be found on sites such as Ebay. Supreme originals are sold in only a few stores apart from their own, but can be found at Colette in Paris within the rue St. Honore' as well as at Hide Out around London's Soho District. In Canada, original Supreme Hats and clothing can be acquired at NOMAD, a menswear retail outlet on Queen Street West present in Toronto.
Styles of Hats
Supreme Hats are hugely popular, specially the five-panel hats with the large letters SUPREME across the front. These types of five-panel caps currently are available in twenty-three various designs and colors which includes some with beveled logos.
Many of the Supreme Hats possess snap back closures for much better fit. The baseball caps, referred to as New Era, are wool, use a large zebra-striped "S" over the front and are sold in royal blue, navy, black, brown and also red. The camp caps tend to be cotton twill with "Supreme" around the front, zebra printed side panels and are avalable in the colors acid green, red, royal blue, as well as purple.
For original styles not found online or featured in their outlets, including the Supreme Houndstooth Five Panel hat, a customer would have to check out an online site such as Ebay and most likely spend about $80 for it.
Apart from baseball type caps, the company also creates Supreme Fitted Hats which are named Beanies. Justin Bieber was photographed lately carrying one of these.
A few of these knitted hats have the Supreme box logo across the front cuff and a few have a plain cuff but a sizable "S" over the front of the hat. Just about all have pom poms on the top. The plain and common "beanies" have no decoration or pom pom but just a small side tab with "Supreme" branded on it.
The beanies can be bought in the colours of olive drab, mauve, navy, heather grey, red, steel, black, orange, rust orange, green, pink, tan, yellow and also burgundy.
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